Combine a charitable event with an iconic brand, and you have a competitive and fun team-building event.
Underwood Events created a unique twist on the idea of a build-a bike by holding it at Milwaukee’s Harley-Davidson Museum. Teams competed at different tasks to win tools and supplies to assemble a children’s bike. They were then given aluminum foil and asked to “chrome out” the bike and make a product pitch to a fictitious board of directors looking for the next chopper. The presentations were hilarious and the teams were highly engaged in this competitive and fun activity.
Following the event, the bicycles were returned to original condition and given to the local Boys and Girls Club.